studio w labs
I'm webs. I ship my own apps, and I help founders keep theirs on the rails and under budget — covering the ground you can't staff yet, until you're ready to hire permanent. I'll even help you find that person. Evidence over vibes, plain language over jargon.
Think of me as your Rosetta stone: I speak security, application development, product lifecycle, and accessibility, and I translate all of it into plain language. Tell me about your digital product — what you're building, or what's quietly not working — and I'll tell you, straight, whether I can actually help. Most product advice is built for investors instead of the people using the thing, and a lot of it is just selling you a bigger build. Sometimes tech isn't the right fix for where you are, and I'll say so.
You need senior technical and product help, but you can't justify a full-time hire yet. That's where I come in. I cover the ground you can't staff — security, build, product, accessibility — keep your product on the rails and the spend honest, and when you're ready, help you find the permanent person and hand off clean.
You might think you need a cloud migration when what you really need is one more person on support. I'll tell you when tech is the fix and when it isn't — even when "isn't" means a smaller invoice for me. And when it is a real build, I point you to Understory, my studio for exactly that.
Where actual people get confused, give up, or get locked out — including someone on a screen reader, a keyboard, or a brain that processes differently. Accessibility is a design question, not a checkbox at the end. Nobody gets talked down to, in the product or in the room.
I read the code and the architecture, so you don't have to take anyone's word for what's under the hood — not your engineers', not a vendor's, not mine. I'll tell you in plain language what you actually have, where it'll strain as you grow, and what's worth fixing first — a next step you can start the morning after we talk.
You get a prioritized, plain-language read with the reasoning shown, so you can check it yourself. What clients tell me is that they finally heard someone say what they were already thinking.
The apps I design and build as an indie developer. The product eye starts here, on my own work.
iOS
Track your dog's training journey. Log behavioral issues, monitor progress, and work with your trainer, all in one place.
iOS
Video blurbs for the people you love. A vlrb is a quick video message for the moments a text can't capture.
Web
A tool for teachers. Tag the standard an assignment teaches, and Curator lands it in Google Classroom and Drive already organized, so you never file a thing.
Essays on building, leading, and doing the work well, published on Substack.
I'm a PhD candidate, and my dissertation research lives on its own site.
The instructional design and learning consultancy I run with Mike Lang.
Tell me what you're building, or what's quietly not working. I'll keep your product on the rails, tell you the right-sized fix, and help you find the permanent person when it's time.
Or reach me directly at webs@studiowlabs.com.
